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ViArt Shop has two main advantages: first it includes everything you need to build a serious shipping portal, second it's flexible and highly customizable. It means that you take ready-to-use solution and simply 'fit' it to meet your needs. And it also means that you don't need to do ANY programming at all - ViArt Shop allows changing everything via powerful web-interface. You can get more information on ViArt Shop features here.